Episodes
Monday Feb 08, 2021
Monday Feb 08, 2021
Here’s what we talked about:
In enhancing services and function, fintech products are continuing to quickly adapt to new technologies. However, as more choices come into play, consumers are also left with decision fatigue eventually creating financial paralysis.
In this conversation, Charlie Richardson, Co-founder and CEO of Lumio discusses how his journey through the customer validation process continues to act as the foundation through which he helps consumers achieve financial independence.
Charlie also continues to discuss the critical steps that need to be undertaken before you scale, including creating a community to continuously drive you forward. And as you scale, deeply understanding the nature of targeting the right customer profile that will help build and validate your value proposition.
Key Discussion Topics:
- How to build a trusting community that harnesses momentum
- How to engage with positive and negative feedback
- A simple, but effective, step-by-step guide on tactics & strategies to scale
- How to balance core business with ‘other’ opportunities
Quote: The most crucially important part is you have to be malleable. You have to be flexible. And if customers are behaving in ways that contradict what you thought or what you assumed, then you have to find out why, and you have to find more, you have to find out more about where those customers are coming from and why it's happening. - Charlie Richardson
Book:
- The Fear: Robert Mugabe and the Martyrdom of Zimbabwe - https://www.amazon.com/Fear-Robert-Mugabe-Martyrdom-Zimbabwe/dp/031605187X
Blog:
- The Deliberate CEO - https://deliberateceo.substack.com
Links:
Website: https://www.lumio-app.com/
Profile:
Charlie Richardson - https://www.linkedin.com/in/charlie-richardson-63827958/
Scaling Now?
Want to speed up your scaling journey with my help? Get in touch with me here to see how I can help! richard@scaleupconsulting.co
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